tamale_comms

=Sustainable Intensification of Cereal-based Farming Systems in the Sudano-Sahelian Zone of West Africa= =Project Design Workshop= =9-12 January 2012, Modern City Lodge, Tamale, Ghana=

Communication and Dissemination

PROJECT COMPONENTS
 * 1) Regular workshops at target sites for continuous review and planning
 * 2) Workshops for publication writing
 * 3) Website
 * 4) Shared databases
 * 5) Exchange of detailed reports
 * 6) Detailed internal comms plan – webex, etc
 * 7) Comms at the project sites
 * 8) Internal excellent before we do the external!

Development Partners
 * 1) Participate in multi-stakeholders’ platforms
 * 2) Field days and exchange visits
 * 3) Participate and contribute to CORAF science week
 * 4) Dissemination of quality reports

End Users
 * 1) Involve the private sector
 * 2) Awareness campaigns on nutrition issues (project to provide material)
 * 3) Participatory Research and Extension Approach (PREA) for design, implementation and interpretation of on-farm research and dissemination
 * 4) Multi-stakeholder platform, including political authorities
 * 5) Multi-media messages (in local languages) for sacling-up and scaling-out (e.g. videos, radio, etc.)
 * 6) Field days and farmer exchange visits across sites
 * 7) Explore new Technology for Information and Communication (TICs -(cell-phones, web-based, radio, etc.)
 * 8) Encourage local theater/music groups

General Public and Policy Makers
 * 1) Publications
 * 2) Policy briefs
 * 3) Attractive exchange visits
 * 4) Publicity accessible databases
 * 5) Website
 * 6) Special TV program
 * 7) Social media messaging